Saturday

Click Quality & Click Fraud

So you spend a lot of money on CPC (cost per click using AdWords, Miva, Yahoo Search Marketing, Bidvertiser, etc) and wondered - or perhaps need to understand - 'Am I getting the best out of CPC adevertising?' or 'Am I losing money on fraudulent clicks?'

Check out some of these articles:

  • Clicking Content Ads in Exchange for A Quality Post: Here is an ethical dilemma in the click fraud arena, please leave your point of view in the comment field below. Joe Bloggs is a tech savvy individual who reads many online blogs. Whilst searching for a technical answer, he is directed to a particular site via ...
  • Click Fraud and The Presedential Race: I am seeing a lot of chatter on the net about how click fraud may be used as a tool in the upcoming presedential campaign. Internet marketing techniques will play a big part in the upcoming campaign, and the ability to deplete a candidate’s ad budget ...
  • Survey Results In: I recently ran a survey on this site to see what type of articles you would like me to write. The overwhelming result was that you would like to read how-to articles. With this in mind I have decided to create a lot more detailed ...
  • Entrecard Bans ClickBots/DropBots: A number of months ago, I wrote an article about gaming Entrecard and asked if it was a type of click fraud.
    The crux of this post was that people were creating click bots or drop bots to drop a virtual business card on other ...